Cool For A Living, a creative consultancy with central offices in Austin, Texas, is the home of private members club Atelier. We forge innovative connections between brands and fans through organic integrations and an allegiance to the best idea in the room. Our newsletter, synced with our BLOG AND social channels, is indicative of our taste level, and the products in our store serve as memorabilia of our distinctive journey towards a world of open access.

OUR WORK

We’re trusted by the world’s best people & top brands

A cute cartoon green bear's head with big expressive eyes and small ears.
Logo of Digital Currency Group, featuring stylized green letters 'DCG' and the full company name escrithed to the right.
Text reading 'Blanton Museum of Art' in green letters on a dark background.
The HBO logo in green on a black background.
Logo featuring the number 3 inside a rounded rectangle with the word 'PRESENTS' underneath.
Bacardí logo featuring a bat inside a circular medallion with the brand name beneath.
The logo for The Loren at Lady Bird Lake with green text on black background
Green circular badge with the number 3 in white inside.
A green abstract symbol resembling a stylized treble clef combined with three checkmarks.
Miller logo with an eagle perched above and green foliage beneath, on a black background.
The word 'EARTH' with the letter 'E' in gray and the remaining letters in green against a black background.
The image shows a logo with the word 'LINE' split into two parts, 'L N' and 'E', inside two separate rectangular boxes with green outlines.
The green Netflix logo with a shadow, centered on a white background.
Handwritten word 'LUMYL' in green ink on a black background.
Topshop logo with black background and green lettering.
Wasserman logo with a green circular icon featuring a smiley face and the company name in black and green text.
Logo for Park House with a black background and green text.
Moët & Chandon Champagne logo with a crown and decorative elements in green and white on a black background.
Perrier logo in green text with black background
Soho House Austin logo with a stylized 'S' and 'H' above the text 'SOHO HOUSE AUSTIN' on a black background.
  • The storefront of a restaurant or cafe named 'Armadillo' with a glass front showing inside patrons and decor, illuminated signs and plants outside.

    Destination: Armadillo

    Cool For A Living hosted two full days of Atelier programming inside of Armadillo Forever to shine a light on the coolest people we know doing the coolest things in Austin. Photos by Rebecca Murphy and Brandon Scott.

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  • People at a social gathering enjoying drinks, with some pouring drinks and others conversing in a dimly lit room.

    Cool House

    Cool For A Living hosted the first initial Cool House experience during SXSW 2024, weaving in activations around music, film, design, style, mixology and more for a multi-sensory invite-only experience. Photos by Brandon Scott.

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  • A man sits on a bench behind reddish-brown curtains, wearing a black hat tilted to one side, a gold jacket with black shoulder embellishments, and a colorful graphic T-shirt. He has gray hair and a beard, and he poses with one hand resting on his knee.

    George Clinton

    Parliament Funkadelic founder George Clinton visits Austin for a conversation on art and music with pop sensation JoJo, followed by a performance from Parliament Funkadelic. Afterwards, Clinton hosts a special gallery of his works and memorabilia at the George Washington Carver Museum. Photos by Moyo Oyelola.

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  • People preparing sushi at a table, with chefs slicing fish and working with kitchen tools in a restaurant or event setting.

    Otoko Dinner

    A one-night-only experience in the penthouse suite of Soho House Austin with the masterful sashimi team from Otoko, lead by head chef Yoshi Okai. Photos by Isaac Rowry.

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  • A woman with short black hair holding a microphone and wearing a jacket with colorful patches, performing at a lively indoor event with a crowd of people smiling and enjoying the music.

    Tierra Whack

    Philadelphia native and Beyonce collaborator Tierra Whack visits Austin during ACL for an intimate, no-cell-phones-allowed performance of a medley of songs from her prestigious Whack World project in a tiki style dive bar setting. Photos by Kamaryn Truong.

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MORE CASE STUDIES

ATELIER

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INSPo

Timeless tastes for the contemporary world.

Futuristic landscape with a mirror-like body of water, mountains in the distance, a large glowing semicircular structure above, and a starry sky with a crescent moon. Text overlay reads 'Cool for the Winter 24' with smaller text 'A Cooler Living'.

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